Description
Newsprint documents the growth of the Canadian newsprint industry and its traditional reliance on U.S. markets. During the final years of World War I, U.S. advertisers combined the effectiveness of mass advertising with newspapers as a medium for delivery. This combination led to a tremendous increase in newspaper consumption in North America and Canada’s newsprint industry grew rapidly in response. In more recent years, significant market shifts, a strong Canadian dollar, environmental concerns, and competition from new mills in the U.S. South and overseas have brought newsprint’s future into question. The author offers suggestions for the future of Canadian newsprint based on a careful study of the past. Roach discusses export restrictions and tariffs, government intervention, the changing structure of Canadian forests, international competitiveness, and new approaches to fiber production.
Thomas R. Roach is an author, researcher, and editor specializing in forestry issues and environmental affairs. He holds a bachelor of science from Trent University, Peterborough, Canada; and a master of arts in geography from the University of the Witwatersrand, Johannesburg, South Africa.
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